Search Engine Optimization (SEO) & Email Marketing

Session#1: 9AM – 11AM - "The Power of Email Marketing"
Presented by: Zak Barron, New England Regional Director for Constant Contact

Topics Covered:

* Learn the basics of opt-in email marketing.
* Best practices to help you keep subscribers.
* Discover how to increase deliverability and open rates in your campaigns.
* Tips for writing compelling email newsletter and campaign content.
* See real examples of successful email campaigns.
* Learn how to drive more sales through op-in email marketing.

11AM - 12Noon - Q&A Session

12PM - 1PM - Catered Lunch Will Be Served.

Session#2: 1PM – 3PM - "Increase Sales Through
Search Engine Optimization (SEO)"
Presented by: Nick Stamoulis, President of Brick Marketing

Topics Covered:

* Learn the basics of how search engine work.
* Keyword research tools and best practices.
* Learn how to optimize your website.
* See real examples of successful SEO.
* Learn how to build relevant authority links over time.
* Discover how to measure the ROI and success of your SEO efforts.
* And Much More!

3PM – 4PM – Q&A Session