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 The stage is set for a very interesting development of mobile marketing. Apple has released the iPhone and Google is backing the Android Platform. It's time to get together in New York on June 4 to create a mobile marketing strategy.
We predicted the events to come at last year's event. IMC believes that every company of significance needs to have a strategy for reaching people on the move, or it will miss out on business opportunities.
We are going to discuss connectivity and mobility at IMC New York 2008. The large carriers in the United States are still not as progressive as their European counterparts. IMC originates from Sweden where you get several Mbit/s in download speed. It's time for the United States to catch up.
You can talk, read e-mail, and send text and multimedia messages in the United States, but is it possible to do more? The speakers at IMC New York 2008 will discuss in detail the possibilities and limitations in reaching people on the move.
Our sessions will teach you how to successfully reach people on the move. We will also host a workshop to help you create a strategy.
IMC New York 2008 will be hosted on Manhattan, New York, right across from Madison Square Garden at the popular Hotel Pennsylvania. We’ve rented the ballroom with an astonishing view over the Manhattan skyline, including Empire State Building.
AGENDA:
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8:00 - 9:00 Registration and Refreshments
9:00 - 9:15 Opening Remarks by Mr. Lennart Svanberg, ...
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