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How can small businesses and IT consultants efficiently leverage online marketing? What are the most effective techniques? Which techniques are over hyped and are not so effective? What are the expected results from such activities? Our panelists will address these and other questions that affect how we promote our businesses online. PANELISTS: Ilise Benun, Marketing Mentor Ilise Benun is a national speaker and the author of several books including, �Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive� and "Public Relations for Dummies (2nd Edition)." She is the co-founder of Marketing Mentor and works closely with creative solopreneurs to get the work they want. Her work has been featured in national media outlets such as BusinessWeek.com, The New York Times, The Washington Post, Toronto Globe and Mail, Inc. Magazine, Essence, Working Woman and many more. Sign up for her free email newsletter here: www.marketing-mentortips.com Jennifer Shaheen, Technology Therapy Group Jennifer Shaheen, eMarketing and Technology Therapist�, is an expert at helping small and mid-sized companies use technology to leverage effective marketing strategies and increase business productivity. Jennifer is a certified ...
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