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Google Analytics Training Day


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Event Details
 
Date: Wednesday, June 04
Time: 08:00 AM to 05:30 PM
Organizer:   Luna Metrics
Permalink:   http://newyork.garysguide.org/events/2022184
Category:   Other
Cost:  $285 per person
Website:  http://www.lunametrics.com/getting-ahead...
Location:  Harvard Club
35 West 44th St
New York, NY - 10036  (see map)
 
Internet Week NY
This event is part of Internet Week NY (Jun 3-10), a week-long festival of events saluting New York's thriving Internet industry. Click here for more events.
 
Members
 
 
Description
 

Are you really getting everything you can out of your Google Analytics? Or are you just another company suffering from "so much data, so little insight?"

We are a Google Analytics Authorized Consultant, teaching a one-day Google Analytics course. Learn to gather more meaningful data, analyze it better and make your website perform. For techies and for marketers.

At our June 4 NYC Google Analytics Training, we’ll dig in and explore ways to use your Google Analytics to gather more meaningful data, analyze it better and make your website perform.

You will learn:
# How to get actionable data out of your analytics
# How to use your analytics to understand where your users are having trouble
# Which little-used but valuable features of Google Analytics will shine light on special opportunities
# How to decrease your AdWords spend (and increase your conversions)
# How to use Google Website Optimizer to increase your conversion rate
# How to get everyone in the company to love their data

... and if you attend the Implementation Tracks...
# How to set up profiles, filters, goals, cross-domain tracking and user defined variables.

Other Benefits
You'll get handouts that cover special issues (not covered in the training) so that you can do some learning even after the event is over. And of course, we will make all the workshop materials available to you.

You will get to network with others - especially at lunch, where we have tables signifying interest in ...

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Event Organizer
 
Luna Metrics - LunaMetrics was started by the CEO, Robbin Steif. She’s not a designer – she’s an analytic marketer. Every time she helped a friend with their website, she asked for their analytics. “Can you just send me your web statistics?� Robbin would ask, and often encountered a blank stare. “Where would I get them?� the website owner would ask, or would respond, “We don’t have any.� Another favorite was, “I don’t know who is in charge of that.� Since web analytics are the new frontier, it quickly became clear that this was a place to make a difference. LunaMetrics has since helped dozens of companies use their web analytics to increase their web conversion rate and to more effectively market online.
http://www.lunametrics.com
 
   
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